Expert Guide to Renting Out a Property for the First Time

News at Jones Robinson | 17/04/2024


Expert Guide to Renting Out a Property for the First Time

Renting out your property for the first time might seem daunting, but with the right guidance, you can navigate the journey with confidence. From understanding legal obligations to fostering positive tenant relationships, this guide is tailored specifically for you, the first-time landlord. Let's dive into the essentials of becoming a successful landlord in the UK.

A First-Time Landlord's Checklist

UK Rental Laws and Regulations

Renting out a property in the UK comes with its share of legal responsibilities and requirements. Ensuring compliance not only protects you as the landlord but also secures the safety and rights of your tenants.Here we cover some of the main regulations to look out for:

Safety Certificates and Standards

To comply with UK rental laws, several safety certificates are mandatory. Ensuring your property meets these standards is crucial for the well-being of your tenants and the legality of the rental agreement.

  • Energy Performance Certificate (EPC): An EPC rates your property’s energy efficiency and is required for properties being rented. A rating above E must be obtained before you market your property. 

  • Gas Safety Certificate: If your property has any gas appliances, an annual gas safety check must be conducted by a registered engineer, and a certificate issued must be given to tenants within 28 days of the inspection.

  • Electrical Safety Standards: Regular electrical inspections are required every five years, and an Electrical Installation Condition Report (EICR) must be provided to both new and retained tenants. The EICR must be a satisfactory report, and should it not, a copy of the minor works certificate should be supplied.

  • Smoke and Carbon Monoxide Alarms: Installation of smoke alarms on every floor and carbon monoxide detectors in any room with a solid fuel-burning appliance is a legal requirement.

Landlord Licensing

Depending on the location and type of property you are renting out, you may need to apply for a landlord licence.

  • HMO Licensing: Properties rented out to three or more tenants who form more than one household and share facilities (e.g., bathroom and kitchen) might require a House in Multiple Occupation (HMO) licence.

  • Selective Licensing: Some local authorities require landlords to apply for a selective licence, even for properties that are not HMOs. Check with your local council to see if this applies to you.

Crafting a Compliant and Fair Tenancy Agreement

A well-drafted tenancy agreement is the backbone of a successful landlord-tenant relationship. It sets the expectations and responsibilities for both parties, ensuring a clear understanding of the rental arrangement.

Key Clauses to Include:

  • Rent and Deposit Details: Clearly state the rent amount, due dates, and any deposit required.

  • Tenant and Landlord Obligations: Outline what you, as the landlord, will be responsible for (e.g., property maintenance) and what you expect from your tenants.

  • Duration of Tenancy: Specify the start and end dates of the tenancy, including any provisions for renewal.

  • Rights to Access: Define the conditions under which you can access the property, ensuring respect for your tenant's privacy.

  • Termination Process: Detail how either party can terminate the agreement, including notice periods and any specific conditions.

Insurance and Liability: Safeguarding Your Investment

Comprehensive landlord insurance covers potential property damages, liability claims, and even loss of rental income. Implementing risk management practices will also minimise legal and financial liabilities, ensuring a smoother landlord experience.

Key Types of Landlord Insurance

  • Comprehensive Landlord Insurance: This is the umbrella under which most coverage options fall.

  • Property Damage: Protects against physical damage to your property due to fire, natural disasters, vandalism, or tenant activities.

  • Liability Claims: Shields you if someone is injured on your property, covering legal costs and any resulting damages you might owe.

  • Loss of Rental Income: Offers financial protection if your property becomes uninhabitable due to covered incidents, ensuring you still receive income while repairs are made.

  • Rent and Legal Protection: Provides coverage for lost rental income due to tenant non-payment and legal expenses related to evictions, tenant disputes, and contract disputes, with specific terms regarding coverage limits, deductibles, and exclusions.

 

Preparing Your Property: From Repairs to Rental Price

  • Check and Fix: Walk through your property to identify any necessary repairs. No detail is too small — from leaky taps to squeaky doors.

  • Upgrade Wisely: Think about making cost-effective upgrades that boost the property’s value and appeal. A fresh coat of paint or updated kitchen fixtures can work wonders.

  • Furnished or Not?: Decide if you’ll offer your place furnished. This choice can affect not only the rent you can charge but also the interest you might attract from prospective tenants.

  • Make It Feel Like Home: Small, personal touches can make a big difference in how tenants perceive your property. Comfort and a sense of home can lead to happier, longer-staying tenants.

  • Market Research Is Key: Take the time to understand your local rental market. What are similar properties charging? This insight will help you set a rent that’s competitive yet still profitable.

  • Balance Your Budget: Your rent should cover all your costs and ideally leave room for profit. Finding this balance is crucial for your investment to pay off.

 

Pricing and Promotion: Setting competitive yet profitable rent rates is a crucial aspect of being a successful landlord. This balance is not just about covering your costs but also about maximising your income without pricing out potential tenants. Our experts at Jones Robinson can advise you on setting a rent price by:

  • Analysing Local Rental Rates: We’ll look at the rent prices of properties similar to yours in size, location, and amenities. Online estate agent platforms can be a great resource for this information.

  • Understanding Your Target Tenant: Consider the demographics of your potential tenants. Are they students, families, or professionals? This knowledge can influence not only rent pricing but also how you market your property.

  • Adjusting for Amenities and Unique Features: If your property offers something extra, like newly renovated interiors, a prime location, or additional facilities (e.g., a pool or gym), you can adjust your price upwards whilst being mindful of not going too high above the average market rate.

Balancing Costs with Income

Your rent rate needs to cover your costs and ideally generate profit. Here's what to consider:

  • Mortgage Payments: If applicable, your rent should cover your mortgage payment.

  • Maintenance and Repairs: Regular maintenance and unexpected repairs will occur, and your rental income should account for these.

  • Insurance: Landlord insurance is essential and can be a significant annual cost.

  • Property Taxes: These can vary widely by location and significantly impact your expenses.

  • Utility Bills: Depending on your lease agreement, you may be responsible for certain utilities.

  • Property Management: If you use a property management company, their fees need to be considered.

Common Overlooked Expenses:

  • Void periods: It's realistic to expect that your property might be vacant between tenancies. Budgeting for this can prevent financial strain.

  • Legal and Accounting Fees: Professional services for lease agreements, disputes, or tax filing are necessary but often overlooked.

  • Capital Expenditures (CapEx): Major repairs or upgrades, such as roof replacement or HVAC systems, can impact your long-term budgeting.

  • Emergency Fund: Having a reserve fund for unexpected situations, like major repairs or legal issues, is critical.

Examples

To set a competitive yet profitable rent, consider the market average and your property's unique features. For example, a renovated kitchen might justify setting rent at £1,600, above the £1,500 average, covering costs like mortgage, taxes, and maintenance while ensuring profit. If expenses nearly match the average rent, pricing slightly higher can secure a profit margin, emphasising the importance of managing costs effectively. Ultimately, the right rent balances tenant appeal with covering costs and earning a return, requiring market insight and awareness of all potential expenses.

Effective Marketing Tactics for Your Rental Property

Finding the right tenant for your rental property can seem like searching for a needle in a haystack. However, with the right marketing tactics, you can attract a pool of qualified applicants. Below are some effective strategies used by the team at Jones Robinson.

1. Choosing the Right Platforms

  • Identify Your Target Audience: Knowing whether your property is more suited to students, families, or professionals can guide you to the platforms they frequent.

  • Utilise Multiple Channels: Don't limit yourself to just one platform. Consider a mix of rental websites, social media, and even local community boards or forums.

2. Creating High-Quality Visual Content

  • Invest in Professional Photography: Photos are the first thing potential tenants notice. High-quality images can make a significant difference in how your property is perceived. Jones Robinson has an inhouse professional photographer.

  • Offer a Virtual Tour: If possible, providing a virtual tour can set your listing apart, offering an immersive experience to prospective tenants.

3. Crafting Engaging Descriptions

  • Highlight Unique Features: Does your property have a stunning view, a recently renovated kitchen, or proximity to public transportation? Make sure these features are front and centre in your description.

  • Use Descriptive Language: Be vivid and descriptive but honest. Paint a picture of what living in your property is like, focusing on the lifestyle it offers.

4. Engaging with Potential Tenants

  • Respond Promptly to Inquiries: Showing that you're responsive and easy to communicate with can be a deciding factor for many tenants.

  • Ask for Feedback: If someone decides not to go with your property, ask why. This can provide valuable insights for future listings.

5. Staying Updated on Market Trends

  • Adjust According to Feedback and Trends: Be willing to tweak your listing based on what you learn about your target demographic's preferences and any emerging rental market trends.

 

Tenant Screening and Selection

Holding fair and thorough screening processes

Developing a comprehensive screening process is essential for finding the right tenants - the process that Jones Robinson follows includes credit checks, employment verification, and reference calls, all while navigating legal and privacy considerations.

Step 1: Lay the Groundwork with a Clear Application Process

  • Set Clear Criteria: Before you even accept applications, outline the qualifications for a good tenant. This criteria might include a minimum income level, credit score, and rental history standards.

  • Application Form: Use a detailed application form that asks for the necessary information without violating privacy rights. This includes full name, current and past addresses, employer information, income level, and references.

Step 2: Run Credit and Background Checks

  • Credit Checks: A credit check is invaluable, offering a glimpse into the applicant's financial reliability. Look for patterns of responsible (or irresponsible) credit use and any red flags, such as bankruptcies or significant debt.

  • Criminal Background Checks: While important, navigating criminal checks requires a delicate balance with legal and ethical considerations. Ensure compliance with fair housing laws, focusing on convictions that could directly impact their tenancy.

Step 3: Verify Employment and Income

  • Proof of Employment: Verifying the applicant's employment status helps confirm their source of income. Contact employers with the applicant's permission to verify job stability and income.

  • Income Verification: A general rule is that a tenant's gross income should be at least three times the rent. Request recent pay stubs or bank statements as proof of income, ensuring they have the financial stability to afford the rent.

Step 4: Contact Previous Landlords and References

  • Rental History: Speaking with previous landlords can provide insights into the applicant's behaviour, reliability in paying rent, and any potential issues.

  • References: While references may offer a more subjective view, they can still shed light on the character and reliability of your potential tenant.

Step 5: Navigate Legal and Privacy Considerations

  • Fair Housing Laws: Familiarise yourself with fair housing laws to avoid discrimination. Your screening process should be consistent for all applicants, focusing solely on their qualifications as a tenant.

  • Privacy Concerns: Handle all personal information with care, adhering to privacy laws and ensuring the security of the data you collect.

Hosting Viewings and Asking the Right Questions

Conducting effective property viewings and engaging in insightful conversations with prospective tenants are key steps in ensuring a good fit between your property and the tenant. This process not only allows you to showcase your property in its best light but also to assess firsthand the compatibility of potential tenants with your rental. Here’s how to make the most out of these opportunities:

  • Prepare Your Property: Ensure the property is clean, well-maintained, and presentable. Small touches like adequate lighting and a comfortable temperature can make a big difference.

  • Highlight Key Features: During the viewing, point out any special features or amenities that make your property stand out. Be ready to answer questions about the property and the neighbourhood.

  • Observe and Interact: Take note of the prospective tenants' reactions and questions. Their level of interest and respect for the property can be telling.

  • Rental History: Inquire about their previous rental experiences. Why are they moving? What did they like and dislike about their past rentals?

  • Employment and Lifestyle: Understanding their employment situation and lifestyle can help you determine if they’re a good match. Are they looking for a quiet retreat or a place closer to the nightlife?

  • Expectations: Discuss their expectations for the rental. What are they looking for in a landlord and a rental property? This can help you assess if you can meet their needs and vice versa.


     

Tenant Management and Maintenance

Clear Communication and maintaining boundaries

  • Be Proactive: Initiate conversations about policies, procedures, and expectations from the start. Provide tenants with a clear guide on how to report maintenance issues or other concerns.

  • Stay Accessible: Ensure tenants have your contact information and understand the best times and methods to reach you. This openness encourages them to communicate issues before they escalate.

  • Professionalism: Treat all interactions with a professional demeanour. While being friendly is important, maintaining a professional distance ensures that decisions and interactions are based on fairness and policy, not personal feelings.

  • Consistency: Apply rules and policies consistently to all tenants. This fairness reinforces boundaries and prevents misunderstandings or perceived favouritism.

  • Responsive Maintenance: Address maintenance requests promptly and efficiently. Keeping the property in good condition shows respect for the tenant and encourages them to reciprocate.

  • Conflict Resolution: Approach complaints and conflicts with a calm, problem-solving attitude. Listen to the tenant’s concerns, and aim for resolutions that are fair and within the bounds of the lease agreement.

By prioritising clear communication and respecting boundaries, landlords can create a strong foundation for a positive relationship with their tenants. This approach not only makes for a smoother rental experience but also contributes to the long-term success and stability of your rental property business.

 

Routine Upkeep and Emergency Procedures

  • 1. Implementing Routine Maintenance Checks: Establishing a regular schedule for inspecting and servicing key aspects of your property ensures that it remains in optimal condition and helps in identifying potential issues before they become significant problems.

  • 2. Defining Emergency Response Procedures: Developing clear, concise emergency protocols provides tenants with the necessary steps to take in case of an urgent situation, ensuring their safety and the protection of your property.

 

Conclusion: Reflecting on Your First Landlord Experience

Becoming a first-time landlord is undoubtedly a learning experience, filled with challenges and rewards. Remember, with the right preparation, knowledge, and resources, anyone can become a successful landlord.

For further guidance, property management services, or any questions about starting your journey as a first-time landlord, get in touch with us at Jones Robinson. Explore our additional resources, including detailed guides and professional services tailored for first time landlords, to ensure your success in the rental market.